Thursday, September 3, 2009

The Rhythm of Fall


2009 Fall Benefit
The Touch Foundation’s fall benefit will take place at the chic, ultra-lounge Marquee, on Wednesday, October 28th from 8-11 pm. Guests will network, sip refreshing beverages and listen to a mix of both mainstream beats and live performances by East Africa’s Jabali Afrika, all while contributing to a worthy cause.


This is ground-breaking event is being hosted in collaboration with Cocody Productions and is the first live music event the Touch Foundation has planned. Jabali. Swahili for for "Rock”, is a multi-faceted group that originates from East Africa's Kenya. Their origin can be traced to the Kenya National Theatre Dance Troupe, but has evolved into their own unique sound of original compositions and traditional African rhythms come alive on a wide variety of instruments, accompanied by vocal harmonies that form the foundation of modern rock, jazz, blues and more.


Tickets will be $50 per person and $75 at the door. 100% of the proceeds from the event will go towards the Touch Foundation’s scholarship fund, which assists future doctors, nurses and other health care professionals achieve their dreams of preventing diseases and treating their communities.


About the Touch Foundation

We think it is unacceptable that despite ongoing development efforts, sub-Saharan Africa still faces an overwhelming healthcare crisis. In Tanzania where the Touch Foundation is working, there is one doctor for every 30,000 people. In comparison, there is one doctor for every 198 people in New York.


The Touch Foundation is making a real difference by funding a teaching hospital and medical school in Mwanza, Tanzania. They base strategies on facts and work directly with country’s leaders to rebuild existing healthcare systems. They gain traction through key partnerships, including McKinsey & Company, Merck, Stroock, Weill Cornell, and USAID, among others.



Guest Demographics

The fall fundraiser is hosted by the Touch Foundation’s Young Leaders, a volunteer group made-up of exceptional young professionals between the ages of 23-35 in the greater NYC area with varying occupational backgrounds. The Young Leaders belong to a variety of social and professional networks and organize social events and fundraisers to help the Touch Foundation.


Our guests represent a demographic that enjoys New York nightlife. They are willing to try new things, but are also loyal to the brands they adopt. They are in touch with existing and emerging trends. Past Touch Foundation events have taken place at venues such as Hudson Terrace, Tenjune and 1Oak and attract 400-600 guests per event. Past sponsored include, Flor de Cana Rum, White Haven Wines, Coach, Pink Vodka, Soho Grand Hotel, Guess, W Hotel Group and PatrĂ³n Spirits Company and United States Beverage Company.
Our events are covered by traditional and web-based media.


Number of expected attendees: 600-700
Age range: 23 – 35 years old
Gender: male and female (40/60)
Profession/Industry: PR, advertising, consulting, finance, media,
fashion, philanthropic organizations, medicine
Income range: $50K – $300K annually


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